Develop powerful strategies based on meaningful, objective, and actionable data. Make faster and more profitable decisions for your assets. Attract more visitors and understand their behaviour, monitor your performance, and, benchmark your competitors.
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Identify and prospect the right brands for your Shopping Centre. Strategically attract leading brands and optimize tenant mix for your long-term success. Unleash the power of our technology and our huge database (billions of location data points, based on mobile phone GSM signals), in order to bring you recommendations on the most relevant brands for your empty cell - based on many fitting criteria. In one word: with Void Analysis, avoid the void!
Get ready to attract the best tenants to your shopping mall. Stand out from your competitors and showcase your center's value. Understand your catchment area to determine where your target customers live or work. Brief your media partners and assess the impact of your campaigns in order to gain market shares.
Maximize your outreach in underexploited zones, identify where your target audience is, and plan a strategy that includes the untapped visitors. Organise your marketing strategy for the whole year and ensure you have the best possible coverage.
Use a variety of indicators & KPIs to evaluate the success of your campaign and export custom reports to share across your organization. Monitor trends over time and see the impact of key events (Black Friday, Christmas …). Get the same level of tracking and intelligence as the one you get for your digital campaigns.
