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An integrated set of solutions tailored to your business
Assess
Measure your asset performance
Measure impact
Track the on-site impact of your campaigns
Understand
Gather qualitative insights to better position yourself and meet visitors’ expectations
Attract the right audience
Invest on promising areas
Evaluate and identify
Evaluate and compare the best brands for your tenant mix
Assess
Measure your asset performance
Gain insights into operational efficiency and financial returns to make informed decisions and enhance overall asset value.
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SmartMonitor
Measure impact
Track the on-site impact of your campaigns
Use real-time data to assess how effectively your marketing efforts engage visitors and drive results.
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SmartMonitor
Understand
Gather qualitative insights to better position yourself and meet visitors’ expectations
Analyse visitor feedback and behavior to tailor your strategies and improve their experience.
Product used
Gini
Attract the right audience
Invest on promising areas
Leverage targeted insights to focus your marketing efforts where they will have the greatest impact and return.
Product used
SmartMonitor
Evaluate and identify
Evaluate and compare the best brands for your tenant mix
Use detailed insights to select and attract the right tenants that enhance your property's appeal and drive customer engagement.
Product used
SmartMonitor
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March 12, 2026
What is Gini? The leading AI for location intelligence
Gini by MyTraffic is the world leading AI location intelligence tool. Analyse any market, select any site, plan any territory, faster than ever.
Impact for your business.
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We got reliable data to better manage the marketing strategy.
Véronique Ottelard
Marketing & communication director
Our asset valuation would have been long & tedious without mytraffic. Getting instantaneously reliable traffic data is a real game-changer for us.
Océane Collet
Head of Investment
We are increasing our penetration rate in strategic territories.
Vincent Moreau
Marketing and Innovation director
We wanted to adapt our offer according to the location of the shopping centre, the profile of visitors, the competitive offer around it, etc. VOID quickly responded to this need.
Stéphane Friant
Asset Manager / Asset Development
Empower your decisisions with location intelligence
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