🆕 Ranking 2023 : Europe's busiest out-of-town shopping destinations - Download the full guide for free 📊
UK flag
Request a Demo

Location insights  
for any physical place in the UK and Europe

Get vehicle and footfall data on any address in 1 click. Generate additional revenue and reduce risk thanks to data-driven decisions.

Location insights |for any physical place in the UK and Europe

+300 retailers, property investors, local authorities & market research organisations trust us

    Market study
2023-05-25

Ranking 2023 
Europe's busiest out-of-town shopping destinations

For the first time ever, Mytraffic compares the 2022 performance of Europe’s major retail areas.

Download the full report for free

The most precise data 
for your challenges

  • Invest in the right locations at the right price
  • Promote your assets
  • Drive additional traffic from strategic territories
  • Benchmark your assets performance

Industries who trust us

Location insights for more profitable decisions

Expansion

Do you need to assess the potential of a location?

Compare the footfall in your key locations against other cities. Identify the strengths and weaknesses of a venue based on real time data.

Asset & City Promotion

Do you need to promote your asset or your city?

Negotiate better with brands thanks to unbiased intelligence on footfall, visitor origin and consumer profiling.

Marketing Activation

Do you need to activate strategic territories?

Attract more visitors to your assets. Build your marketing plan and easily measure the ROI thanks to a precise understanding of your dynamic footfall and visitor origins.

Performance Tracking

Do you need to track your performance?

Track your assets over time, compare your assets internally and with your competitors, make data-driven decisions.

A holistic view of location data

Our location data allows you to compare against anywhere in Europe thanks to a standardised methodology. All your decisions can be driven by the best data in an ever changing environment:

  • 7 Countries
  • 24h Live
  • 10m Accuracy
  • 0 Hardware required
  • 3 y Historical data
  • 1M Addresses
  • 5 000 Shopping centers
  • 10 000 Shopping areas
Learn more about our Data

Our clients trust us

Discover more testimonial
Cities
We optimise margins and tap into new revenue streams thanks to a more dynamic asset management and leasing strategy.
Stanislas Rohmer Head of Assets Italy at Nhood
Food
100% success rate on our restaurant openings.
Stéphane Clément Development Director at Pitaya
Cities
Thionville's vacancy rate has been reduced by 26%.
Anne-Karine Ivanov City Center Manager of Thionville
Retail
80% of our new openings are outperforming our forecasted revenues.
Marcel CĂ©zar Head of Franchise at Acuitis
Press
We measure precisely the attendance and the attractiveness of our different points of distribution.
Frédéric Lecarme Deputy General Manager at 20 Minutes
Discover more testimonial

The first privacy by design location analytics solution

Keeping data compliance at its core

100% GDPR compliant
Proud member of IAB Europe
    Free Webinar
2021-07-07

Shoppers Vs. Workers : Are they back to British city centers ?

In this webinar, experts from Lambert Smith Hampton, Institute of Place Management and Mytraffic will analyse the attractiveness of city-centres for workers and shoppers.

Go to our Insights Section