Turn our Foot Traffic Data into Business Growth

Leverage precise footfall data and location insights to open new stores and analyse your existing network.

Ask for a FREE custom report on any European address.

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London
269 Oxford Street, London
MON
TUE
WED
Thu
FRI
SAT
SUN
206K
Visitors / week
+27%
on Saturdays
27K£
Purchasing power
Paris
76 av des Champs Elysées, Paris
MON
TUE
WED
Thu
FRI
SAT
SUN
440K
Visitors / week
+84%
on Saturdays
29K€
Purchasing power
Madrid
25 Gran Vįa, Madrid
MON
TUE
WED
Thu
FRI
SAT
SUN
328K
Visitors / week
+36%
on Saturdays
20K€
Purchasing power
Roma
264 Via del Corso, Roma
MON
TUE
WED
Thu
FRI
SAT
SUN
240K
Visitors / week
+31%
on Saturdays
21K€
Purchasing power
Berlin
26 Kurfürstendamm, Berlin
MON
TUE
WED
Thu
FRI
SAT
SUN
440K
Visitors / week
+84%
on Saturdays
29K€
Purchasing power

600+ companies trust us

Identify the best store location with footfall data

Determine at a glance the potential of a new location and never fail an opening thanks to MyTraffic's data :
- footfall data
- demographic data
- catchment area of your competitors
- cannibalization of existing stores
...

Analyse your marketing campaigns

Understand if your marketing campaigns drives traffic and attract customers to your stores.
Do your ads expand your catchment area?

Monitor your competitors

What are your competitors' Key Metrics ? What is their coverage ? What type of traffic do they attract ? Discover it with MyTraffic

Negotiate your lease thanks to foot traffic data

Use foot traffic data to compare your store and their lease. And gain a competitive advantage during your lease renegotiation.

Our customers are
our best ambassadors

We save time and money by only prioritising the investigation of high-potential locations.

Geoffrey Roland

Head of geomarketing and customer insights

80% of our new openings outperform our forecasted revenues

Marcel Cézar

Franchise Director

Retailers must be equipped with location insights to face changes in customers' behaviours.

Stefan Albert

Senior Corporate Real Estate

We reduce the risks associated with expansion and increase the performance of our network.

Erwan De Guichen

CEO

What sets us apart?

The European leader

Trusted by 600 leading companies across Europe.

The best data on the market

Our data quality is acknowledged by the entire market. 10M locations analyzed with a 10 meters accuracy.

The most actionable products

We have designed specific products to serve our customers and answer their specific needs. That's why we are by far the most advanced solution.

Dedicated experts

Our consultants will advise you to make the best decisions. You'll receive a dedicated onboarding, live support and trainings for your team.

Q&As

Our foot traffic data is aggregated from anonymized sources, such as mobile location signals, to maintain user privacy. MyTraffic complies fully with GDPR and other privacy regulations, ensuring that all data is used responsibly and ethically, while still providing actionable insights for your business.

Absolutely. Foot traffic data provides valuable insights into high-traffic areas, customer demographics, and peak visiting times. With MyTraffic’s detailed location intelligence, you can identify the most promising locations based on historical and current traffic data, helping you minimize risks and ensure a successful launch.

Foot traffic data tracks the number of people who pass by or visit a location. For businesses, understanding foot traffic patterns can help optimize store locations, tailor marketing efforts, and predict customer behavior. With MyTraffic’s accurate foot traffic data, you can make informed decisions to increase engagement and profitability.

We aggregate data from multiple reliable sources, including GPS signals, mobile devices, and more. Our cutting-edge algorithms ensure that the insights you receive are both accurate and actionable, so you can trust the data to make informed business choices.

Not at all! MyTraffic is designed with ease of use in mind. Our intuitive interface allows you to access complex data and insights without needing any technical expertise. Whether you're a business leader or a marketing manager, you’ll be able to navigate the platform easily and get the insights you need in just a few clicks.

MyTraffic gives you deep insights into the performance of your existing locations, such as foot traffic patterns, visitor demographics, and peak times. These insights allow you to optimize staffing, inventory management, and marketing efforts, leading to more efficient operations and higher profitability.

Absolutely. MyTraffic prioritizes data privacy and fully complies with GDPR requirements. We use anonymized and aggregated data, ensuring that no personal information is identifiable. Our robust data-handling practices mean you can rely on secure, privacy-conscious insights while remaining fully compliant with all data protection laws.

Using MyTraffic for expansion strategies offers several benefits:‍1. Data-Driven Decisions: Make informed decisions with precise analytics and insights based on real data.2. Risk Reduction: Identify locations with the highest success potential and avoid low-yield areas.3. Resource Optimization: Allocate your budget and resources more effectively by targeting the best opportunities.4. Increased Competitiveness: Stay ahead of the competition by better understanding foot traffic trends and visitor behaviors.

MyTraffic is particularly beneficial for:‍ 1. Retail: For selecting the best store locations and analyzing performance. 2. Real Estate: To evaluate site attractiveness and expansion potentials. 3. Municipalities: For planning and improving urban mobility. 4. Service Companies: To optimize the placement of services like EV charging stations. 5. Shopping Centers: To understand foot traffic and enhance the customer experience.

Start making smarter, faster decisions with footfall data

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