Franchises

Back every opening with a study you can show the bank

Whether you're scaling a network or signing your first lease, Gini helps you find the right sites and justify them to your stakeholders.

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600 companies trust us

Gini, your AI assistant for every franchise location decision, from État Local de Marché to site selection.

ELM

Automate the ELM for each new location

Plan

Know where to open next, even outside your home turf

Select

Understand the DNA of each location instantly

Diagnose

Learn why some sites work and others don't

ELM

Automate the ELM for each new location

Your DIP needs a complete ELM to be compliant with the Code de Commerce. Gini generates it for any location in minutes from Mytraffic's proprietary database.

Workflow used

ELM

Plan

Know where to open next, even outside your home turf

Use Gini to find high-potential areas for your concept, including regions your team doesn't know yet.

Workflow used

Expansion Planner

Select

Understand the DNA of each location instantly

Whether you're a franchisor validating a candidate's proposed site or a franchisee choosing between three addresses, compare footfall, visitor profiles and catchment for each one before anyone signs, and back the sites that promise growth and profitability for your business.

Workflow used

Site Selector

Diagnose

Learn why some sites work and others don't

Identify your Key Success Factors by studying your existing locations, then use them to judge every new site before it opens.

How successful retailers use Gini to make smarter decisions

Ask a question

Stop waiting for an analyst to get back to you. Type any business question directly into Gini, or start from a ready-made Workflow built for the decisions franchisers and franchisees make most.

Receive a detailed report

No more gut feelings dressed up as strategy. Gini answers with pinpoint accuracy based on MyTraffic's proprietary, market-leading geospatial database, so every insight you get is precise, reliable, and ready to act on.