Discover how Grand Poitiers optimizes the management of its city center with MyTraffic.

The urban community of Grand Poitiers, comprising 40 municipalities and nearly 200,000 inhabitants, uses MyTraffic to access reliable data on visitor numbers and population flows. Before MyTraffic, analyses were based on perceptions and outdated tools. Today, the platform provides precise insights into city center movements, identifies the most attractive streets, and supports discussions with merchants using concrete figures. MyTraffic has also facilitated the establishment of major brands such as Starbucks and Orange. This solution has become an essential asset for Grand Poitiers in its discussions and negotiations, offering objective and accurate data.

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