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Analysis of your brand: data at the service of retail

The increase in consumption in stores in recent years is closely linked to the increase in footfall in the streets.

Mytraffic offers you a personalised analysis of your brand that will allow you to know:

  • The performance potential of your network;
  • The attractiveness of your stores;
  • The evolution of footfall in front of the brands in your network;
  • The positioning of your brand compared to your competitors.

Your personalized analysis is finally available!

Key figures

  1. Rank the performance of your own network Examine the performance of your establishments and make strategic decisions.
  2. The evolution of footfall in front of your stores Discover the attraction potential of your stores and boost it by attracting more visitors.
  3. Position your brand network in the retail market Compare the evolution of your brand's footfall to that of your competitors.
Get your analysis!

About Mytraffic

Mytraffic is the European leader in location analysis. Our SaaS platform provides accurate and dynamic information on physical locations: shopping centers, streets, and city centers. We transform raw data into actionable information and help our clients make better decisions.

Founded in 2015, Mytraffic is experiencing rapid growth, has more than 450 clients, and is already present in 7 countries: France, England, Netherlands, Germany, Italy, Belgium and Spain.

Methodology

Through more than 5 years of research and development, Mytraffic has developed a series of complex algorithms capable of handling terabytes of raw data per year. We source data from the best suppliers. The data is collected, cleaned and processed. Our software then transforms these datasets into easily accessible heat maps, dynamic statistics and insights that meet the strictest GDPR compliance standards.

More than 450 European retail brands already trust us!