About Mytraffic
Mytraffic is the digital grade intelligence platform for physical places. Our SaaS platform provides accurate and dynamic information about physical locations: shopping centres, streets and city centres. We transform raw data into actionable insights and empower clients’ decisions, so they create physical experiences that matter. Our insights are accessible on a platform that is easy to access on demand.
Created in 2015, Mytraffic is growing very fast, has more than 400 customers and is already present in 11 countries: France, England, The Netherlands, Germany, Italy, Belgium, Spain, Norway, Denmark, Sweden and Finland.
Methodology
Thanks to more than 5 years of research and development, Mytraffic has developed a set of complex algorithms, able to handle terabytes of raw data points per year. We source data from the best providers. Data is collected, cleaned & processed. Our software then transforms these data sets into easily accessible heatmaps, dynamic statistics and insights that respect the strictest GDPR compliance rules.
